Sr. UI/UX Brand Marketing Manager | Nov. 2023 – Present
As a Senior UX/UI Brand Marketing Manager at KarmaCheck, I drive impactful brand design and cohesive user experiences that elevate our marketing initiatives and enhance our brand identity. At the start of 2024, I refined the overall visual style, creating a more compelling and cohesive brand presence across all platforms. This included redesigning the website to improve its visual appeal, navigation, and functionality, delivering a more intuitive and engaging user journey. My work extends to crafting marketing materials that communicate the brand’s message with clarity and style, including slide decks, social media graphics, and print collateral. A standout achievement was designing a striking 10×20 trade show booth that generated significant buzz and boosted brand visibility. I specialize in translating KarmaCheck’s business goals into beautiful and functional design solutions, ensuring all materials align with our brand guidelines while captivating the target audience. Collaborating with cross-functional teams—including marketing, product management, sales, and development—I ensure seamless integration of design initiatives across channels. Balancing creativity with strategy, I manage multiple projects from concept to completion, maintaining timelines and quality standards. With a passion for innovation and a keen eye for emerging trends, I consistently deliver design excellence that drives growth and brand differentiation.